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Published on March 8th, 2014 | by PEM


Master P The Michael Jordan of Hip Hop

Just like Jordan changed the face of basketball, Master P changed the game of Hip Hop. He taught us that hard work and perseverance to ones craft anything is possible as he sold over 75 Million records as a Independent artist. He catapulted the genre of Southern Hip Hop to the masses. He opened the door for Southern Hip Hop to make it to the mainstream by blessing us with hits like “Make em Say Ughh” , “Ice Cream Man”, “Wobble Wobble”, and so many more to list.

It is PHENOMENAL to see as the Ice Cream Man returns. If you’re an avid fan of the Dirty South, chances are you’ve followed the rise of Master P. NBA basketball player and entrepreneur , building his empire on the West Coast before relocating to New Orleans where things really took off. During the early 1990s, P gained notoriety with his group TRU—which consisted of his brothers Silkk The Shocker and C-Murder—and blew up even more when “Make ‘Em Say Uhh!” had the rap game on lock. Local stars like Mystikal, Kane & Abel and Mia X—as well as Snoop Dogg, who became No Limit’s marquee artist—supported his reign in the late 1990s. The label produced over 50 albums with classics like Ghetto D and Only God Can Judge Me and showed P’s grind never stops.

No Limit’s success has changed hip-hop in many ways. The fan’s loyalty to the brand played a big part, especially because they did little to market or promote their product. P believed in quantity and large numbers, which resulted in a cult following for their catalogue. The military theme with their patented Golden Tank, NBA analogies and Master P’s handiwork was all they needed to thrive.

Nearly 14 years later, The Last Don is still in hustle mode. Backed by a new army with rising talents like Maserati Rome, Cymphonique, Alley Boy, Eastwood, Silkk The Shocker, Gangsta, Krazy, Play Beezy, Young Louie.   It is genius to see how the OG is taking over the streets again. Salute to the Colonel of No Limit Forever 
the return of the Ice Cream Man a huge moment in 2014 we’ll never forget.

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